Brightwork
Sunshine Coast
Sunshine Coast · websites and Google Ads for trade businesses
Never wonder where the next job is coming from
The best-looking business in your trade, and a phone that rings.
Loving Your Garden · a live Brightwork build
BW · SC · EST 26
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Jobs. Not just a website.
A beautiful website nobody finds is just an expensive business card. So we never stop at the website. We build you a site that makes you the obvious choice, then run Google Ads straight to it, so the people searching for exactly what you do land on you first.
01
We build the website
Designed around your best work and built to turn a visitor into a booking, not just a pretty page that sits there.
02
We put it in front of the right people
Google Ads target the people in your suburbs searching for your exact job, at the moment they need it.
03
We spend the right amount, daily
Tuned to your location and your trade. Enough to win the jobs you actually want, never a dollar wasted on the ones you do not.
You end up with real jobs in the calendar, not a pretty site gathering dust.
Don’t take our word for it. Take theirs.
Real businesses. Before, and after.
01
Landscaping · Sunshine Coast
Loving Your Garden
Before
A tired template site. Growing on word of mouth, with the high-end jobs few and far between.
After Brightwork
A site that finally looks like the work. In the first fortnight, on the same ad spend, the whole business shifted.
“I genuinely can't believe how fast it changed. Same ad spend, new website, and Lauren retuned the Google Ads, and our enquiries went from about five a week to twenty-one in the first week. Two weeks in and they're all the high-end jobs we've always wanted and rarely got, every one is our ideal client now. It's grown so quick we're already putting more team on.”Chris · Loving Your GardenVisit the live site →
02
Plumbing · Noosa
Parallel Plumbing
Before
Never believed in online marketing. Work came from mates, and not much else.
After Brightwork
Booked solid from week one on about $20 a day, with local domestic jobs now earning what the big commercial ones used to.
“I never believed in online marketing, I'd always grown on word of mouth, but I was blown away. Once the site went live we put about twenty dollars a day into Google Ads and I was getting one to four calls a day in the first week. We were booked solid for the next week almost straight away, and now I'm making the same money in a week from the local domestic jobs the ads bring in as I used to make on the big commercial work.”Rusty · Parallel PlumbingVisit the live site →
The system, not just a website
Most tradies buy the pieces separately and wonder why none of them work. An agency runs ads to an ugly site. A designer builds a pretty site nobody ever visits. We build the two as one machine, so every click has the best possible chance of becoming a call.
Seen
Google Ads put you in front of people who are ready to book, in your suburbs, searching for your best jobs. Not tyre kickers. Buyers.
Chosen
Your site makes you the obvious choice before you have even met them. Premium look, real reviews, your actual work. The cheap competition stops being competition.
Booked
Then the part most sites get wrong: making it dead easy to act. Click to call, a simple enquiry, your best work front and centre. You look like the safe choice, so the job is yours to lose.
Seen. Chosen. Booked. You will never wonder where the next job is coming from again.
The maths, tradie style
If your week has gaps in it, this is a no-brainer.
An empty day in your calendar earns you nothing. This whole system exists to fill them. The build once, then about $750 a month plus your ad spend, and for most trades a single extra job a month covers the lot.
1
job
One extra job a month and the whole thing has already paid for itself.
2+
profit
Everything it books beyond that is pure profit, week after week. It is built to bring you far more than two.
24/7
working
The cheapest salesperson you will ever hire. Never sick, never off, only ever bringing you the jobs you actually want.
One package, nothing hidden
The price is the price
The build
$6,950
+GST, once
One flat price. Everything below included, nothing hidden.
- Custom design, zero templates
- Every service and suburb gets its own page
- All words written for you
- Your real work, photographed properly in the design
- Google Ads built, launched and tracking calls
- Copy and layout built to convert, not just look good
- Live in about two weeks
The running of it
$750
+GST, monthly
Month to month. No lock-in, ever. That is the point.
- Hosting, security and site care
- Edits done within two business days
- Google Ads managed weekly
- Every call and enquiry tracked
- A one-page report each month, leads first
- Cancel any time, 30 days notice
Your ad budget
Paid straight to Google, on an account you own. How much you spend depends on your trade and your area, some markets are far more competitive than others. We do the research and come back with a clear recommendation: what to spend, who to target, and exactly how we win you the jobs you want.
The maths, tradie style
$750 a month is less than one small job. If the machine books you two extra jobs a month, you are miles in front. Rusty gets one to four calls a day.
Four steps to a ringing phone
Tell us about your business
Your services, your suburbs, the work you actually want more of. From there, Lauren maps out the plan.
See it in about two weeks
A private link to your finished site. Not a draft, not a wireframe. The real thing, ready to go live.
We tweak it together
Send your changes through and we make them. Lauren is on the other end whenever you need her.
The phone starts ringing
Your ads switch on the day you launch, every lead tracked. In our experience, the calls come quickly.
For you if
- You run a real trade or service business with real reviews
- You want more of your best jobs, not just more jobs
- You are ready to put a sensible daily budget behind your ads
- You want a marketing partner who actually gets your trade
Not for you if
- You want an online shop or a social media manager
- You are shopping on price against $799 template mills
- You are not actually ready to take on more work yet
- You want leads without putting any budget behind your ads
More of the jobs you actually want.
No professional photos? Not a problem.
Most trades do not have a library of beautiful professional photography, and the good news is you do not need one. We make your work look the part either way.
Your real assets are gold, so actual photos of your projects, your team and you go in wherever you have them. Where there are gaps, we fill them with imagery we craft and fine-tune to your brand, until your gallery looks complete, consistent and high-end from the day you launch.
Here is the honest part: a lot of it is AI, tuned so finely you genuinely cannot pick it. No photoshoot, no waiting, no excuses.
Every image in this row is AI generated. Not one is a real photo.
Asked before, answered honestly
Do you work with my trade?
If you run a real trade or service business, almost certainly: landscapers, plumbers, sparkies, painters, arborists, pool, pest, builders, cleaners and more. We check the search demand for your trade and suburbs before you pay a cent, and if the numbers are not there we will tell you straight.
What does it cost all-in?
The build is $6,950 once, and the running of it is $750 a month. Your ad budget is separate, paid straight to Google on an account you own. How much you spend depends on how competitive your trade and your area are, and we research that and recommend the right number for you. The monthly report shows you exactly what it all returns.
How quickly will the phone ring?
The site is live in about two weeks and your ads switch on the same day. In our experience the calls start coming quickly. Parallel Plumbing was getting one to four a day inside the first week. Google keeps sharpening the targeting over the following weeks, so it only gets better from there.
What do I actually have to do?
Almost nothing. Tell us about your business and the work you want more of, then have a look at the preview and send through any changes. Lauren handles the rest, and is there whenever you want to talk it through.
Who owns everything if I leave?
You do. Your domain, your Google Ads account, and the site itself once it is paid for. Cancel with 30 days notice and we hand everything over cleanly and keep the site live while you move. Easy to leave is why nobody does.
Why is there no lock-in contract?
Because the monthly report does the locking. When you can see every call and enquiry the machine produced, you stay because it works, not because a contract says you must.
Lauren O’Meara · Founder
Who is behind it
More than a website and some ads.
Brightwork is run by Lauren O’Meara. She has built multiple businesses from the ground up, and has always genuinely loved building websites.
Because designing a site perfectly, and putting it in front of exactly the right people, is one of the most powerful systems you can build in any business. It marries two things most people keep apart: the psychological cues of real branding, and a clear, deliberate presentation of value.
Done right, a person feels calm the second they land on your site. They have been looking for you, and a beautiful, considered site tells them, instantly, that they have found you.
All marketing really is, is the delicate weaving of visual cues, words and emotion into something a person can instantly feel.
And that feeling is different for every business. A plumber chasing domestic work needs the homeowner to feel they can trust you inside their home, and that you specialise in homes like theirs.
A rural plumber and an inner-city one should look nothing alike, because the people they speak to do not. So before a single page is designed, Lauren does a deep dive: the exact work you are chasing, an honest look at your business, and the part of the market you can genuinely deliver on better than anyone.
Then she builds a site to illustrate precisely that, and an ad structure that connects that exact person to you, at their moment of need. That is the whole craft.
The promise
Lauren only takes on a handful of clients at a time. Not because she has to, but because she takes a sickening amount of pride in this, and she will not stop tweaking a site until she is one hundred percent happy with it.
Every site is a living project. Through experience and trial, each one finds its own edge and gets better than the last, and the ads get sharper. When a new idea, a turn of phrase or a tiny design detail starts pulling hard for one business, she goes back through every other client it could help and quietly upgrades theirs too. She does not stop until every client has the business they always wanted.
Because an incredible website is, so often, the only thing standing between a tradesperson and a calendar booked solid with the work they have always dreamed of, earning what they always hoped to.
She is, quietly and completely, confident she will change your business.
Lauren O’Meara · Brightwork
Free, no obligation
Get your free Market Map
Tell us your trade and your suburbs and we will send you a free, personalised Market Map. It is the exact research we do before any build, yours to keep whether we end up working together or not.
- How many people are searching for your work each month, in your area
- What your competitors’ sites and ads actually look like, and where the gaps are
- A straight answer on what it would take to win the best jobs near you
Request your Market Map
Free and no obligation. Lauren puts it together personally and comes back to you within a couple of days.